The Salvation Army in London says it’s expecting a busier holiday season as more families register for programs for support. With rising food and housing costs, more than 2,500 applications for Christmas assistance have already been submitted. The organization expects to help about 3,500 households in the city this year.

Despite falling short of its $650,000 goal, the London Salvation Army’s 2025 Christmas Kettle campaign brought in its highest total in at least five years, officials say.

Amidst a cost-of-living crisis, some London-area organizations say they have noticed a decline in donations this holiday season.